Larry Levanti Photography: Blog https://larrylevanti.zenfolio.com/blog en-us (C) Larry Levanti Photography (Larry Levanti Photography) Fri, 11 Sep 2020 14:11:00 GMT Fri, 11 Sep 2020 14:11:00 GMT https://larrylevanti.zenfolio.com/img/s/v-12/u90939084-o43909725-50.jpg Larry Levanti Photography: Blog https://larrylevanti.zenfolio.com/blog 120 120 To Quote Rodney Dangerfield https://larrylevanti.zenfolio.com/blog/2019/12/to-quote-rodney-dangerfield Imagine you are a famous cardiac surgeon, You were the tops in your high school class, maintained a 4.0 GPA through college. Attended med school, did your interning and residencies and in the process spent thousands of dollars on your education. Finally you are an established MD in your late 30’s/early 40’s. One day you are sitting down to breakfast, listening to the morning news when you hear the newscaster announce a medical breakthrough that will make surgeons obsolete. Kind of an auto-doc that diagnoses and treats any ailment you may have for a fraction of what you pay for medical insurance. I can only imagine the protest and rallies to make this technology illegal. While this scenario will never happen in my lifetime, it is a real possibility 100 years from now.

While not in the same category, the photographic arts has gone through something similar to this. 150 years ago, when photography was just beginning to become a mainstream art form, photographers were using huge 8×10 view cameras with light sensitive glass plates to record an image. George Eastman, in the early 1900’s figured out a way to put this same emulsion on acetate. Thus was born roll film. Even after this, serious photography was limited to the professional. In fact it wan’t until the 1980’s that we had a film that was faster than 400 ISO. Before that you had to do a technique called film pushing which was an exposure/processing procedure that enabled you to take a 400 ISO film and make it a 1600 ISO film. It required underexposing your film and over processing it for a certain length of time. It also involved some rather advanced printing techniques in the darkroom later. In short, you had to know what you were doing to be a pro photographer.

When I was a high school kid and made the decision to do this for a living, there were not many choices in regards to formal education. There was Brooks Institute in California, Rochester Institute in New York and Middlesex County College in Edison N.J. I went to MCC. The technical knowledge I received there and in my subsequent jobs showed me that photography was a lot more than just taking pictures. As a pro, you had to know things like film sensitivity, shutter speeds and apertures. You had know characteristics of certain films to best suit the thing you were shooting. You had to know the physics of light and refraction. Somehow you had to utilize all this information to take a decent photograph.

Fast forward to to the year 2000. Digital photography begins the next evolution of photography. The automated stage had been set years before with the certain camera advances. Auto exposure, auto focus and built in motor drives set the stage for the final hurdle; eliminate film all together. Eliminate film and you eliminate the wet process. With computers starting to take over every home, this was an opportunity to bring advanced photographic techniques to the masses.Free Lance commercial photographers that were thriving in the 80’s and 90’s were now being replaced by in house people using a digital camera and a laptop with Photoshop installed. Veteran wedding photographers were competing against individuals that got into the business only months before. The field became and still is saturated by individuals not qualified to be called pro’s. When I quote a price for a job, the discussion inevitably turns to a certain person that the client knows that would do the same job for X amount of dollars less than my quote. We were always taught to never undersell yourself. That was in the salad days of photography. Now you have to match or beat a low price just to pay the bills.It’s not getting any better. Cell phone cameras are now approaching the image quality of high end cameras. Soon every middle school student with an IPhone will call themselves a pro.

From an artistic point of view, digital photography has opened up a new level of creativity for amateurs and pro’s alike. If you can imagine it then you can facilitate it with Photoshop of any other image editing program. But again, the field is too saturated. Hence it makes it harder for truly talented individuals to make a name for themselves.Plus there is the notion that using Photoshop makes things as easy as snapping your fingers. I was asked recently to insert a person into a photograph. Despite the fact that the perspectives were different. It took some doing but it was done. It also didn’t take 5 minutes like a lot of people seem to think. It can be done in 5 minutes but to do it correctly takes a bit more time. This is something the average IPhone photographer doesn’t understand.

As an art form, photography has never gotten the type of respect it deserves. We as photographers are tasked with making images of things that will never happen again. We record unique moments in time.  For instance, you can set up a camera in your backyard on a tripod and set it to photograph the same scene every day at the same time. You will never get the same exact photo. Light changes slightly, a leave may fall from a tree, a bird may me in one photo but not the next one etc. The photos may look similar but not exact. This is the true art form of photography. Yet we never get the kind of respect we deserve. But take any photo, and have a painter/illustrator copy that photo line for line, shadow for shadow and that artist will be hailed as  a talented individual. This has happened to me. Back in 1999, a local minor league baseball team opened their new stadium. I was part of the team of photographers recording the event. One of my tasks was to photograph the outside of the stadium as people were filing in. After doing that, I was asked to provide the negative of that image, for a fee, so this organization can make some lithographs.  I guess it was about a year later that I opened my newspaper to see a story about the guy that copied my photo as an illustration. This individual is a local artist that does this all the time. He will take a sports photo and copy it as an illustration and he never credits the photographer that took the original image. Nor does he have to according to copyright laws. But a photographer was the person that captured that unique image that gave him the material to work with. By the way, he makes a lot of money doing this. Somehow it doesn’t seem quite right to me. Now if I took a photograph of a famous painting and did some Photoshop things to it, I would be criticized for soiling a piece of art.

The bottom line is that the field of professional photography has become way too crowded with people looking to make an easy buck. While I will admit that technology has opened the door for a lot of individuals to become outstanding photographers/artists, the field is loaded with bottom feeders. One word: paparazzi. Photography is evolving. Unfortunately I don’t see it evolving in a positive direction. Digital tech is only getting better. More unqualified people will get involved, less true professionals will get work and eventually the whole field will be amateur slug-fest.  Hopefully when that happens, I will be long gone from the profession working at Home Depot

 

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(Larry Levanti Photography) https://larrylevanti.zenfolio.com/blog/2019/12/to-quote-rodney-dangerfield Thu, 05 Dec 2019 17:43:23 GMT
My Depth of Focus https://larrylevanti.zenfolio.com/blog/2018/1/the-photgraphers-journal LongwoodGardens013-219 copyLongwoodGardens013-219 copyLongwood Gardens July 16,2013 So, there it is. Your eye sees something that your mind recognizes as a potential subject. Thus starts the mechanical process of you mind giving commands to your hands, index finger and for that matter the rest of your body. This is how an image is born through the combined efforts of random events and the complete coordination of the mind, eye and body. The camera is just an instrument by which we can record these images. This is what I do for a living. This is my passion. This is why I get up in the morning. I have been involved with photography since 1969 when it became one of my hobbies. I have been a pro since 1977 so I have seen a lot of changes to my chosen profession. In 1977, you actually had to know something in order to be a pro photographer. Now in 2014, all you need is a decent camera, a laptop and a few business cards. It troubles me to see individuals pretending to be pro photographers getting access to events formally reserved for the pro. It troubles me that most people will pay big bucks for photos taken by amateurs and not care about the quality. The true professional photographer will care about the quality of his or her images. The amateur just wants to get it done and get his check. Despite all that, I continue take thousands of photos every year at numerous sporting and public relations events. This what I do and this is what I am good at.

While I never refer to myself as a creative person, I feel that I am an excellent problem solver. If a customer presents me with an opportunity, I approach the problem like a photographic engineer. I also try to approach each job as if it was paying me $1000 per hour.

A wise man once said that if you do something you love, you’ll never work a day in your life. I won’t go that far. There are plenty of days when I just don’t feel like shooting another game. There are days, mostly Mondays, where I am looking at 2 or 3 thousand images to be edited. There stretches in which I will work 7 day 14 hour day weeks. Then there are the lean days. Usually June and July when there are no college/high school sports to shoot. Finding projects to keep you busy can get old fast. This is the life I have chosen. I can’t imagine doing anything else.

I understand my place in the photographic landscape. I am one of about a million guys out there that shoot sports. I understand that it almost doesn’t matter how talented or creative you are. Professional photography is a political environment. I worked for Rutgers University Athletics for 15 years. I was full time for the last 5 years. It was during this time period that Rutgers decided to become more corporate which meant being more political. There were individuals there that were able to say and do whatever they wanted because they had the ear of certain important people. Despite my talents and numerous connections, my position at Rutgers could not be saved when certain individuals felt threatened by my talents. My situation now could not be better. The people I have had the pleasure to work with, know the value of talent. I am a member of several teams throughout the state of New Jersey.

 

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(Larry Levanti Photography) art photography https://larrylevanti.zenfolio.com/blog/2018/1/the-photgraphers-journal Tue, 16 Jan 2018 19:08:06 GMT